Carrefour

Carrefour (Chengshan Road, Shanghai) | Consultants: CSI Solutions

 

Fugazi was approached by CSI Solutions to redesign the bakery section of Carrefour on Chengshan Lu. The leading French hypermarket bakes bread and confectionaries every day on-site, but experienced low foot traffic in that area. Located next to the fresh produce, the bakery is the last stop before the check-out counters. Fugazi was tasked with redistributing the floor plan to increase foot traffic and communicate the freshness of Carrefour’s baked goods. We also considered how to modify the bakery without disrupting regular business. We hand-sketched floor plans and created 3D renders that included structural and cosmetic changes to create a warm and inviting environment.